compiled 10 guidelines for building the credibility of a web site. These guidelines are based on three years of research that included over 4,500 people.This is part of the Web Credibility Project.
Tuesday, July 24, 2007
Stanford Guidelines for Web Credibility
Stanford has done their homework and
Tuesday, June 12, 2007
Web Entropy
Web entropy: the process by which a web site slowly but inexorably deteriorates to a state of greater disorder. Although this has not been proven, it is thought that web entropy increases as a square of the size of the site.
Monday, May 14, 2007
CiviCRM
The Open Source Solution for the Civic Sector
CiviCRM is the first open source and freely downloadable constituent relationship management solution. CiviCRM is web-based, open source, internationalized, and designed specifically to meet the needs of advocacy, non-profit and non-governmental groups.
Drupal: PHP based CMS
Drupal.org is the official website of Drupal, an open source content management platform.
Equipped with a powerful blend of features, Drupal can support a variety of websites ranging from personal weblogs to large community-driven websites.
Informe - free online communities
free web 2.0 online communities from non-native english speakers:
"Our project is powered by world's most popular forum engine, PhpBB, and we are not only providing you with the best PhpBB forum hosting service available, but also enhance the platform with ourself-developed mods available only on informe."
Wednesday, May 02, 2007
Download the Alexa Toolbar
System Requirements for this useful seo target marketing tool: Microsoft Windows and Internet Explorer 6.0 or newer -- currently no alternatives for Firefox or Mac users.
SEO With Google Sitemaps
SEO campaign management and web site development tips:
Until Google Sitemaps was released in the summer of 2005, optimizing a site for Google was a guessing game at best...Sitemaps provide you with a way to tell Google valuable information about your website.
Saturday, March 03, 2007
Search Marketing Blogs » Online Marketing Blog
Search Marketing Blogs » Online Marketing Blog is
a collection of over 380 blogs covering search marketing with a few that venture into blogging, social media and new media public relations. This list is an output of my own RSS reader and it will update (add/remove) as I update the list of blogs and feeds that I track.
SEO Campaign Management is Essential
As any web developer knows, it's essential to optimize your site for the search engines. But good Search Engine Optimization (SEO) isn't a one-time event. You need to watch your keywords to ensure you are optimizing your site for the keywords that your customers are actually typing into Google and Yahoo, not the ones you think they are using. You need to monitor the traffic to your site, and look closely to see how specific keywords are driving traffic to specific pages. This ongoing effort help you uncover the changes and updates you need to maintain -- or better yet, improve -- your web site's performance. That's why comprehensive SEO Campaign Management is so essential to your web site's success.
Monday, February 26, 2007
WordTracker: Free Keyword Suggestion Tool
Use this free tool from WordTracker to search for related keywords, and see how many searches each keyword or phrase gets.
Creating an Effective Home Page
From the article:
At the heart of every site redesign are two questions: What should be on the home page? What is the home page's purpose? Answers vary based on your business model, breadth of products/services, and customers. In general, a home page should answer the following questions:
- What does your company do?
- What is your company's breadth of products/services?
- What are the top categories/products/services I'm likely to be interested in? What's new on the site, or what promotions are running?
- How do I quickly get to the categories I want to browse?
Although no one home page can fit all, here's a checklist to figure out what should be on your home page.
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